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通过9个典型,细数自嗨式营销

 4 years ago
source link: http://www.woshipm.com/marketing/2411763.html
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在品牌营销中,企业决策人往往会陷入一种内部思维陷阱,进而造成与顾客思维的对立。通过反思原有营销漏洞,掌握顾客的碎片化品牌认知规则,才能规避自嗨式营销。 一、为什么营销动作那么多,效果还是差强人意? 很多在企业做营销的朋友有这样的苦恼: 我的产品更好,为什么投入

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