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找准用户内容消费需求,完美匹配内容与用户

 5 years ago
source link: http://www.woshipm.com/user-research/2330967.html
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要找准用户内容消费需求,首先,要划分好人群内容池,对不同的池子进行内容画像,精准投放内容;然后,要根据不同内容池的数据变化,做到对内容池内容与推荐策略的针对性调整。 之前在一本书中看到这样一个案例: 某知企业的领导(领导A),毕业于名牌大学,关注财经、科技等领

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