iOS App Ecosystem Generating 2.2 Million Jobs in the US

Apple has published two independent pieces of research to reveal that the iOS app economy, or other said, the App Store, has generated no more, no less than 2.2 million jobs in the United States.

Furthermore, 2021 witnesses a substantial increase in the number of developers who joined the App Store, with regions like the United States recording important growth.

“The iOS app economy continued its track record as an engine of economic growth and opportunity in 2021, supporting more than 2.2 million jobs in the US and helping small businesses find more success than ever,” Apple announced.

“The insights come as two new research analyses show the iOS app economy’s support for entrepreneurs to create new businesses, to innovate and reach customers through the pandemic, and to grow their teams of coders, designers, and creatives — contributing to one of the most thriving and innovative global markets that exist today.”

One of the studies, called Spotlight on Small Business & App Creators on the App Store and conducted by Analysis Group, reveals that the App Store is a money-making machine.

“While earnings for all developers have grown, revenue for smaller developers active on the App Store in 2019 increased by 113 percent over the past two years — outpacing the earnings growth of large developers by more than double. In the US, those smaller developers, defined as those earning up to $1 million a year and with fewer than 1 million annual downloads, saw an above-average increase of 118 percent in earnings since 2019,” the research reveals according to Apple.

The two analyses have also confirmed that the number of developers joining the App Store from markets such as Europe, China, and Japan has increased significantly in 2021. In the UK, for instance, the number of small developers who launched apps on the App Store increased by 40 percent since 2019.