Build accessible and inclusive digital products

With the rise of design thinking, there has been a lot of emphasis on customer experience. Designers conduct customer research, set up focus groups, perform user testing, and pay attention to the tiniest detail of human behavior while coming up with a product. We have seen some great products coming out to the market as a result of this customer obsession.

However, the customer that these product designers are obsessed over is a perfect human being who can read, see, type, speak, or hear. Unfortunately, some of us have physical disabilities who can’t read, type, see, or hear.

Who is obsessing over the customer experience of these users?

Fortunately, the Web Accessibility Initiative (WAI) of the World Wide Web Consortium has come up with Web Content Accessibility Guidelines (WCAG). They are a set of recommendations for making Web content more accessible, primarily for people with disabilities. Also, governments across the world are making these standards mandatory.

If you are a designer or a developer tasked with building an accessible digital product, the below list will help you build a product that delivers an amazing user experience while keeping it accessible as per WCAG standards.