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重磅！阿里妈妈发布alimama insight最新报告，带来美妆行业新人群、新趋势、新场景机...
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因为熬夜的影响，这群夜猫子在眼部护理和面部精华类目上的需求强度更大，呈现出不仅买更贵，更会买更多的典型需求心智。一些品牌已经开始以“熬夜”痛点切入，刺激他们购买。
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