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院线公司的多事之秋：市场加速洗牌，野蛮扩张走向头部集中
source link: https://www.pintu360.com/a65000.html?s=9&o=0
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有更强品牌影响力和配套能力的直营模式，显然更容易强化这些非票房收入。在广告对接、数据分析、场景化配合种种方面，强力的头部院线公司都更有竞争力。
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