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如何进行用户分层,实现精细化运营?利用RFM用户价值模型

 4 years ago
source link: http://www.woshipm.com/operate/1295461.html
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本文作者主要是分享一下RFM模型在用户分层精细化运营领域的应用方法和简单的实操案例。enjoy~ 在用户运营领域,有一个叫做RFM的词,相信很多人看到过,或许感觉比较专业就没有继续深入;或者有些文章涉及到了python等数据处理手段,望而却步;又或者因为这个词

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