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腾讯下的另一盘大棋：签约陈赫背后，企鹅电竞是如何圈粉年轻人的？
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电竞用户年龄段普遍分布于90后、00后一代互联网原住民，或者生活在互联网爆发时代的人群，年轻化特性凸显。与此同时，电竞用户表现出更加个性化的消费观念。
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