Access4 launches new SMS service alongside more telephony options
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Wednesday, 24 May 2023 10:33
Access4 launches new SMS service alongside more telephony options
By Stephen Withers
UCaaS provider Access4's new SMS service enables partners to provide customers with SMS capability to improve business communications, better engage contacts, and setup automated workflows with direct message notifications, according to the company.
Citing the statistic that 98 percent of SMS messages are opened – 90 percent within three minutes – Access4 positions SME as a more effective way to communicate with customers.
The new service means Access4 partners can now sell and set up business-critical workflows for their clients, including booking notifications and order confirmations.
It also supports marketing automation, supporting single messages as well as campaigns, with a dashboard to track campaign metrics.
The service can also be used to implement two factor authentication.
It is offered as part of Access4's Sasboss platfom, streamlining the user experience and delivering single billing.
Access4 expects the service will dramatically increase the number of messages it handles from the current one million a day.
Access4 also announced its new UC Xpress product, aimed at customers with low calling volumes.
UC Xpress is charged per phone line rather than per seat, suiting businesses with low call volumes but high (or potentially high) numbers of users.
"We're excited to launch our new UC Xpress product in July this year," said Access4 managing director Tim Jackson. "We'll be sharing more information and providing product and sales training for our partners over the coming weeks."
Access4's CPQ (configure, price, and quote) tool has been updated with pipeline and automated provisioning functionality.
This allows partners to build custom branded templates and provision directly from the opportunity into Sasboss, with the provisioning generated from the call flow rather than manually.
"Provisioning can be a high effort task for complex deployments which requires specialist knowledge," said Jackson.
"Not everyone has these resources and partners need ways to do more with less. Automated Provisioning is designed to allow smaller teams to do more, enabling partners to scale faster and increase speed to provision while reducing overheads to service more customers."
The pipeline functionality allows partners to track their sales pipeline to manage opportunities from lead to quotation and to prioritise opportunities.
"While there will never be a one-size-fits-all approach when it comes to the adoption of IT&T in a cloud computing world, all our new products ensure our partners can deploy the most appropriate solution for their customers' individual needs," said Jackson.
"We look forward to supporting businesses with the new SMS service, Automated Provisioning, CPQ Pipeline and the upcoming UC Xpress as partners look to maximise and manage the opportunities afforded by digital disruption."
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