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Instagram is reportedly hiring in London. Here's why Meta employees are paid les...

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Instagram is reportedly hiring in London. Here's why Meta employees are paid less in the UK compared with San Francisco.

Beatrice Nolan
Sun, August 14, 2022, 4:15 PM·3 min read
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Instagram is reportedly looking to hire in London.SOPA Images/Contributor
  • The head of Instagram, Adam Mosseri, is relocating to London.

  • The company is reportedly looking to hire more staff for Instagram's product team in the UK capital.

  • Meta employees are generally paid less in London than in Instagram's base in San Francisco.

The head of Instagram, Adam Mosseri, is relocating to London. The move is due to "the global nature" of Mosseri's role, a spokesperson from Instagram's parent company, Meta, told Insider.

London is the company's largest engineering hub outside the US and has a dedicated Instagram product team, the spokesperson added.

Mosseri will reportedly be seeking to hire more staff in the UK offices, according to The Guardian. Any staff hired in the UK capital can expect to earn less than their counterparts in San Francisco, however.

The reasons for this pay disparity include a higher cost of living, paired with an inflated level of demand for tech specialists in the US city.

Across Meta, San Francisco-based workers make more money than employees in London.

Meta's average product manager in London earns $146,605 base salary a year, according to data from the employee review site Glassdoor. Product designers at the company make an average salary of $115,150 a year, according to the same data.

In San Francisco, three product managers hired by Meta in the last year were paid between $180,000 to $210,000. While a product designer hired in 2022 was paid a base salary of $185,792, according to publically disclosed foreign labor data.

This salary disparity is not unusual, said Chris Abbass, who heads up Talentful, a recruitment service for tech companies that operates in San Francisco and London.

"Inflation and demand for tech specialists are pushing up salaries across all geographies, but there is still a huge difference between London and San Francisco," he said.

Despite Meta being one of the highest-paying tech companies around the world, hiring in London tends to be cheaper than doing so at the company's headquarters in San Francisco.


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