Markettailor - B2B website personalization to boost your lead generation | Produ...
source link: https://www.producthunt.com/posts/markettailor
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B2B website personalization to boost your lead generation
Hello Product Hunt, I’m Teemu, the Founder and CEO of Markettailor ─ a B2B website personalization company. I founded Markettailor in 2020 after working at a Nordic high-growth B2B SaaS company and seeing firsthand how hard it is for marketers to craft messaging that is relevant for everyone when you have different customer segments with different needs and wants.
💥 **Our mission and the problem**
98% of your customers already visit your website multiple times during their customer journey. Unicorns like Hubspot and Intercom have shown 150-300% conversion lifts when using personalization. And with a right tool like Markettailor, similar results are accessible to all B2B companies.
Most B2B companies have a high bounce rate because they fail to communicate their value to customers who all have different needs. Previous solutions have either been to build your own custom solution or buy a very expensive solutions only available to companies with series A funding.
🚀 **Solution**
A no-code platform that enables B2B marketers to personalize everything on the website no matter how the website is built.
Get the full breakdown of your website traffic and get recommendations what to personalize next. A/B test every personalization against the generic experience.
🐱🏍 **How are we different?**
- Our pricing is accessible to even smaller companies, we have a FREEMIUM product, and a public roadmap - We crawl company data from the web to bring you more relevant data (eg. company technologies) for personalization - We integrate to different IP data providers because different providers work best in different geographies. You can also use your own API key.
🤩 **Who is personalization best for?**
1. B2B companies that serve multiple customer segments 2. Marketing and CRO agencies that modernize and optimize client websites
😍 **Use cases**
From our customer coverflex.com who saw +50-100% conversion lifts after a couple of months: - Communicate the value of 3 different products based on visitor industry - Nurture leads by personalizing website content based on CRM pipeline stage - Invite strategic accounts to personalized landing pages, and highlight features and benefits based on customer job titles - Direct small customers to self-service funnel and large customers to a personalized product demo
😻 **Your call-to-actions**
🥉 Sign up for a freemium or join our Slack community
🥈 Buy a lifetime deal of our basic product on AppSumo (goes live 8am CST / 2pm GMT and I'll post the link here)
🥇 Book a demo by 12th June to get 20% off your first year premium subscription
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We’re here to answer any questions and listen to your feedback the whole day.
Tagging one of our Makers @mikkel_wegener here as well.
Thank you @kevin for hunting us down!
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