Coming soon: An IIT in UAE
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Coming soon: An IIT in UAE
- India to set up first IIT abroad in UAE as part of latest trade deal.
- India and UAE signed the historic Comprehensive Economic Partnership Agreement aimed at boosting the merchandise trade between the two countries to US$ 100 billion over next five years.
- The two parties agreed to closely work together to ensure that the UAE labour market skill needs from India are met by ensuring workforce access to training programs that are in alignment with the market needs and address the changing needs for the future of work.
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The formula for an effective cold startup pitch email
High-Conversion Subject Line
The subject line of the email is the first chance to hook them.
It should be concise and infuse any social proof you might have.
Example: “[Startup Name] — YC-Backed Neobank for India”
Example: “[Startup Name] — Sales Tech SaaS, 30% MoM Growth”
Personalized Opener
Make it clear that this was a personalized note—not a copy & paste that was sent to hundreds of investors.
Include a detail in a one line opener that is personalized.
Example: “Enjoyed your thoughts on the SaaS ecosystem on the [Y] podcast last week.”
Concise Pitch
2-3 sentences—max!—on your startup or idea.
Items to include if possible: • Exactly what the startup does • Why it’s differentiated • Indications of traction or PMF
Simple is beautiful here. If you can’t explain it simply, you don’t understand it well enough!
Social Proof
One line that provides a layer of social proof—i.e. reasons the person should take you and your startup seriously.
Include names of others who are involved, investing, etc.
This is a one liner that should show them they would be crazy to ignore your email.
Simple Closing CTA
Close with a very simple call-to-action.
Offer to share additional materials or a call if the person is interested in learning more.
Attach a memo or pitch deck.
A very short @loom video pitch is a simple way to stand out from the crowd as well.
That’s it—simple, clean, effective.
Give it a shot with your next cold pitch email and let me know how it works. Good luck!
Follow me @SahilBloom for more simple, tactical insights on startups, finance, technology, and growth.
By the way, I don’t think any of this is fixed or set in stone…
Just some (hopefully) helpful perspectives on a template or framework that you can use to drive up conversion of your outreach and make your fundraising more efficient.
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