How to create a product strategy - Mind the Product
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How to create a product strategy – Nacho Bassino on The Product Experience
BY The Product Experience ON MAY 12, 2021
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In his new book, Product Direction: How to Build Successful Products at Scale with Strategy, Roadmaps, and Objectives and Key Results (OKRs), Xing Product Director Nacho Bassino details the parts of the job that any senior product person needs to master – but which are really difficult to learn before you’re responsible for them. We chatted with him on the podcast to dig in deeper.
Listener Offer: This episode is sponsored by Stream. Stream makes it easy to give your users the perfect experience, right inside your own app. Try Stream for free at getstream.io.
Featured Links: Follow Nacho on LinkedIn & Twitter｜Product Direction: How to Build Successful Products at Scale with Strategy, Roadmaps, and Objectives and Key Results (OKRs)｜The Opportunity Solution Tree｜McKinsey Three Horizons of Growth Model｜Google’s 70:20:10 Rule of Innovation｜Blue Ocean Strategy
Discover more: Visit The Product Experience homepage for more episodes.
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The Product Experience
Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on The Product Experience homepage.
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