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读懂用户,你需要这张“用户心理需求表”

 4 years ago
source link: http://www.woshipm.com/user-research/3337795.html
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作者从这些人的本性和一些产品常用的心理学效应出发,梳理出一个对运营甚至产品经理都具有较强兼容性和指导作用的「用户心理需求表」,供大家参考。 作为运营者,你应该对以下这些场景很熟悉了: 在做活动的时候,要强调满足用户的需求,最好是超越用户期待值;在写文章的时候,

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