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双11电商直播狂欢与监管并行,流量及供应链比拼成胜负手

 4 years ago
source link: https://36kr.com/p/5262682
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近期,网红带货、电商直播开始备受争议。继市场监管总局等多部门提出要加强对网红带货违法行为的监管后,“口红一哥”李佳琦因为一起意外的“直播翻车”事件受到质疑,甚至引发监管层出手整顿电商直播。

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