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杨泽：初创公司如何低成本做营销| EClub创变者俱乐部闭门分享
source link: https://36kr.com/p/5256176
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初创公司如何进行真正有效的营销？并不是0成本去做推广，而是不花冤枉钱，集中有限的资源高效率做营销。高效有两个层面，第一是最小化目标用户，避免99%初创项目都会犯的错误；第二是营销的第一性原理，找到目标用户的真实需求，一击即中。
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