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为何年轻人“倾家荡产”买盲盒
source link: https://tech.sina.com.cn/i/2019-09-19/doc-iicezzrq6907145.shtml
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作者|李康林、杨臻盲盒火了！一个直观的数据是，闲鱼上的盲盒交易已成了千万级的市场。在闲鱼上，网红产品Molly的盲盒隐藏款达到了千元的高价，而其原价仅69元。Molly是国内潮玩零售头部企业泡泡玛特的招牌IP。泡泡玛特的销售额近两年一路激增
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