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社区团购的下半场:洗牌之下的困兽之斗

 4 years ago
source link: https://www.pintu360.com/a64850.html?s=7&o=0
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目前的社区团购处于一个野蛮生长的阶段,平台用低价噱头,KOL督促来诱导用户产生消费,用户与平台之间没有任何的品牌忠诚度可言,用户没有明确的消费目标,促使他们下单的原因无非是占便宜.

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