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OYO怎样威胁到如家/汉庭的?

 4 years ago
source link: http://www.woshipm.com/it/2525040.html
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酒店行业的一个核心矛盾是——没有品牌的单体酒店渴望连锁化,它的出路也在连锁化,但是它们的规模和资本、资源却限制了其连锁化的可能性。而这就是OYO的机会所在。 OYO,印度规模和市值第一的酒店品牌,在进入中国短短18个月后,就成为中国品牌连锁酒店第一大单体品牌。

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