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双11，京东如何造一场价值超1000W的事件营销
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11月最大的营销热点就是双11，可以说是全民参与、全行业营销。在层出不穷的花式营销中，如何脱颖而出，显得难之又难。然而，最近京东双11做了一波霸屏营销，可谓是炸裂而新颖，业内人士评价称价值超1000W。 双11决战在即，各大电商巨头纷纷使出浑身解数，将促销战役
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