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B2C在线教育竞品分析 | 考虫、有道精品课、朗播四六级
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本文以目前在线教育行业领先的考虫、有道精品课、朗播四六级为例进行竞品分析，通过对几款产品中的市场定位、产品结构及在英语四六级部分的功能分析，尝试对比给出各自的优劣及建议。 一、 概况 1.1 调研目的 了解现在在线教育行业的发展状况和大学生对于英语学习，尤其是
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